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Learn How to Optimize Your Website

If you have purchased the SEO Update service with this article then once you have
decided on a keyword phrase please send me an email with the following information:

Your chosen Keyword Phrase
Your website address (URL) 
Your Host4Profit Username and Password (you will find this in the welcome
email from Host4Profit). 


Analyze the Visitors to Your Site

To see how you compare with your competitors, enter your keywords into Google and
then repeat the above check for some of the competing sites. How many links do you
have compared to them? This will give you an indication of how much work you have to
do to beat them to the top position. 
I usually have a [...]


The Idea of Cherry-Picking

The idea of cherry-picking is applied to a number of business contexts. It refers, for example, to customers who ignore products that are bundled together by a manufacturer (who in the process may disguise crosssubsidies between high-margin and low-margin components of the bundle). Such customers prefer to bundle their products together for themselves, selecting the [...]


Cost-Benefit Analysis

Cost-benefit analysis is the weighing-scale approach to reaching business decisions: all the pluses (the benefits) are put on one side of the balance and all the minuses (the costs) are put on the other. Whichever weighs the heavier wins. If the costs weigh more, the proposal gets the thumbs down; if the benefits weigh more, [...]